As the owner of a business of any size, you know the importance of good customer service, and the effect it has on your company’s overall success and growth.
Improving your customer service is a great goal to set for the new year, and there are plenty of ways in which to go about reaching that goal too.
It’s a good idea, as always, to do some reflecting on your business’s pitfalls and see which areas of your customer service you might stand to improve.
Here are a few great ideas to Level Up Your Customer Service
1. Provide Faster Service
Quick service is great service. Few things make a customer happier than a delivery arriving shortly after ordering it or having an issue cleared up within the hour. That being said, take a look into how you can speed things up in your business.
If you sell and ship products, try switching over to a better courier company, like Florida Couriers or a similar business in your area, that offers reliable service and different options based on your needs. Otherwise, simply look into how you can speed up response times and get your service provided quicker and more efficiently.
2. Improve Your Products and Services
Speed is one thing, but if that has a negative impact on the quality you provide, it won’t be worth much to your customers. Providing a service or product of the highest quality is another thing that will always impress those who come in contact with your business.
Examine your products and consider ways in which they can be tweaked in order to be even better. You might use higher quality materials or even just upgrade your branding identity to appear more premium. Every little detail counts here.
3. Train Your Staff
Customer service comes down to people. Good communication and professional interactions form the foundation of your customer service, and making sure that your staff is well-equipped to deal with people is your first line of defense here.
There are loads of ways you can train your staff in customer service – from online workshops and certifications to in-person training that involves role-playing and other practical methods. Consider where you’re lacking – if at all – and offer training at least once a year. Even staff that don’t work directly in customer service can benefit from this, as it will help equip them for talking to customers and handling issues if necessary.
4. Pay Attention to Feedback
Not sure where your problems lie? Your customers will be able to tell you. One simple and easy way to make sure you’re putting your energy where it counts is by asking your clientele exactly what they think could be improved.
Send out customer feedback questionnaires and assess the responses. You could use email marketing or good old-fashioned paper cards to fill in in-store.
Another great way to get feedback from your customers is via social media. Whichever way you go, make sure to take the advice on board.